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Marketing automation is a software based process that allows companies to effectively target customers, with automated marketing messages across channels including email, websites, social media and text messages to generate sales leads.
43% of marketers say the biggest benefit of marketing automation is improving the customer experience. | 38% think the biggest benefit is enabling staff to use their time more effectively | 35% say it improves data and decision-making. |
Empowering you to build and execute multi-dimensional marketing campaigns and experiences; our marketing automation platform helps you attract, capture, nurture, convert, and proclaim customers — giving one marketer the power of ten.
Our automated marketing software helps you
Plan
Launch
Measure
Adapt
Optimize holistic marketing programs
Giving one marketer the power of ten! With Act-On marketing automation, every marketer can connect with prospects, convert leads, nurture experiences, close deals, and evangelize customers for repeated business and increased exposure.
Need Help to Develop Risk Proof Digital Marketing Strategy?
Digitals Daddy’s marketing automation strategy gives you a richer, more detailed picture of the behaviour of potential customers. Using behavioural tracking methods such as following a user’s path through your website, our marketing automation software can help your marketing team to give you a better understanding of a prospect’s interest and where they stand in the purchasing life cycle.